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OMC honored for excellence in statewide marketing competition

OMC honored for excellence in statewide marketing competition

Ozarks Medical Center has received statewide recognition for three projects produced by the health care system to educate and inform community and area residents.

The Show-Me Excellence Awards, presented annually by the Missouri Association for Healthcare Public Relations and Marketing (MAHPRM), recognize high achievement and superb quality in advertising, marketing and public relations projects produced by hospitals and health care systems throughout the state.

The OMC Public Relations Department brought home a first place award in the category of outdoor advertising for its “Message Us Anytime” billboard. The billboard was used to show viewers how easy-to-use the Message Us feature is on the OMC website.

OMC was awarded a first place award for its Blue Jean Ball advertising campaign in the category of Special Marketing or Public Relations Projects. The campaign included printed materials such as the invitation, save the date card, brochure, program, and tickets; news releases about the event; and print and radio advertising.

OMC earned a second place award in the category of Special Purpose Publication for the Blue Jean Ball invitation.

The awards were presented at the MAHPRM Summer Forum in June. A statewide panel of public relations and marketing professionals judged the entries in this year’s competition.

“We’re honored that the work of Ozarks Medical Center has been selected to receive this statewide recognition,” said Tom Keller, OMC President and CEO. “These awards highlight our efforts to keep the community informed and up-to-date about the organization and our services.”

The awards competition was established by MAHPRM in 1981 and is the only Missouri competition dedicated to hospital and health care public relations and communications efforts. With 22 categories and over 200 entries, the competition included projects in media relations, advertising, publications, writing, photography, marketing and public relations.

Pictured from left, Media Relations Specialist Melissa Smith, Senior Executive Director of Marketing Gay Stover, and Chief Graphic Designer Doug Vargas.

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