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OMC honored for excellence in statewide marketing competition

OMC honored for excellence in statewide marketing competition

Ozarks Medical Center has received statewide recognition for three projects produced by the health care system to educate and inform community and area residents.

The Show-Me Excellence Awards, presented annually by the Missouri Association for Healthcare Public Relations and Marketing (MAHPRM), recognize high achievement and superb quality in advertising, marketing and public relations projects produced by hospitals and health care systems throughout the state.

The OMC Public Relations Department brought home a second place award in the category of Special Marketing or Public Relations Project for its 2016 OMC Superhero Fun Run advertising campaign. The campaign included printed and electronic materials such as ads, Facebook posts, and news releases about the event.

OMC earned a second place award in the category of Special Purpose Publication for the “Hey Girl! Keep Calm and Have a Mammogram” brochure.

OMC earned a third place award in the category of Annual Reports for the 2015 OMC Annual Report.

The awards were presented at the MAHPRM Summer Forum in June. A statewide panel of public relations and marketing professionals judged the entries in this year’s competition.

“We’re honored that the work of Ozarks Medical Center has been selected to receive this statewide recognition,” said Tom Keller, OMC President and CEO. “These awards highlight our efforts to keep the community informed and up-to-date about the organization and our services.”

The awards competition was established by MAHPRM in 1981 and is the only Missouri competition dedicated to hospital and health care public relations and communications efforts. With 22 categories, the competition included projects in media relations, advertising, publications, writing, photography, marketing and public relations.

Pictured from left, Senior Executive Director of Marketing Gay Stover, Chief Graphic Designer Doug Vargas, and Media Relations Specialist Melissa Smith.

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