We are growing for our community

100,000 sq. ft. hospital expansion coming soon

OMC honored for excellence in statewide marketing competition

OMC honored for excellence in statewide marketing competition

Ozarks Medical Center (OMC) has received statewide recognition for two projects produced by the health care system to educate and inform community and area residents.

The Show-Me Excellence Awards, presented annually by the Missouri Association for Healthcare Public Relations and Marketing (MAHPRM), recognize high achievement and superb quality in advertising, marketing and public relations projects produced by hospitals and health care systems throughout the state.

Melissa Smith, Media Relations Specialist at OMC Marketing and Public Relations Department, brought home a first place award in the category of Special Marketing or Public Relations Project for its 2017 OMC Dice Run of the Mills advertising campaign. The campaign included programs, score cards, sponsor brochures, ads, Facebook posts, and news releases. Second and third place in the category went to CoxHealth, Springfield and Southeast Health, Cape Girardeau, respectively.

Smith earned a third place award in the category of Special Purpose Publication for the 2017 OMC Blue Jean Ball invitation. First and second place in the category went to Saint Luke’s Health System, Kansas City, and BJC HealthCare, St. Louis.

This was Smith’s fifth and sixth Show-Me-Excellence awards. In 2017, she won second place for the 2016 OMC Superhero Fun Run advertising campaign and the “Hey Girl! Keep Calm and Have a Mammogram” brochure. In 2016, she won first place for the 2015 OMC Blue Jean Ball advertising campaign and second place for the 2015 OMC Blue Jean Ball invitation.

The awards were presented at the MAHPRM Summer Forum in June at Lake of the Ozarks. A statewide panel of public relations and marketing professionals judged the 178 entries in this year’s competition.

“We’re honored that the work of Ozarks Medical Center has been selected to receive this statewide recognition,” said Tom Keller, OMC President and CEO. “These awards highlight our efforts to keep the community informed and up-to-date about the organization and our services.”

The awards competition was established by MAHPRM in 1981 and is the only Missouri competition dedicated to hospital and health care public relations and communications. With 22 categories, the competition included projects in media relations, advertising, publications, writing, photography, marketing and public relations.

Related Articles